• Social Media Tips for Boosting Audience Engagement

    “Social media is the ultimate equalizer. It gives a voice and a platform to anyone willing to engage.” ~ Amy Jo Martin The key to successful social media marketing is building connections and engaging your followers with captivating content. Consider these simple, low-cost social media tips to increase engagement with your followers: Call to Action One-directional broadcast social media posts are not always effective at fostering interaction with your followers. Every post you include on social media should have a specific purpose and provide a call to action. Be direct and tell your users exactly what you want them to do: watch a video, click on

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  • 10 Best Bloggers Who Blog About Blogging

    These 10 popular bloggers are sharing the best blogging tips for creating and maintaining a successful blog and brand persona. Building a successful brand persona online can seem an indomitable task. Potential customers and clients are searching for your content online, and without a web presence you’re going to get passed up. Your brand needs a voice. Your brand needs a blog. So you wanna be a blogger? Where to begin?   Ah, the ever-intimidating, first post. It’s so awkward! You can go to school for Graphic Design, or get a degree in Web Development. But because the blogging industry is still

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