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Social Media Marketing: Pre-Basics
If one is lucky enough to be employed by a large company, with a staff of graphic designers, and a staff of IT experts, chances are you’ll find yourself as a one person social media marketing department, graphic designer, photoshop technician, and web master. Basically, you’ll be the content generator, provider, and distributor. These are very different hats to wear, each needing an above basic level of expertise. Content is the lifeblood; generating content is the easiest part, just have an idea, (light bulb over the head!). Then it becomes how to execute the idea, which is probably the hardest,